3 Networking Tips –When You’re Feeling Under the Umbrella of Lacking Confidence
By Barb Girson
Networking is a critical skill whether you are building a business or your career. The key is to engage others to build a mutually beneficial relationship. Yet even though we know it is important, there are challenges going on inside our heads that hold us back.
During a recent speaking engagement, the networking challenge that surfaced was how to feel as confident and important as your network partners. Stories were shared of professionals who knew they needed to network. Yet they attended an event, tried to circulate, then after 45 minutes of no meaningful action, they slithered out. Several related challenges surfaced about what causes the ill-at-ease feelings when networking, which came under the umbrella of lack of confidence, being overly concerned about what others think of them, and feeling inferior.
Someone in the audience opened up and shared that she felt uncomfortable when she was at a meeting, an event or a conference and believed that the majority of the people in the room had more…
More what? You fill in the blank…
• More experience
• More money
• More prestige
• More credentials
• More letters of distinction after their names
• More degrees or education…
• More followers
• More friends
• More whatever
We all have people, circumstances or events that can potentially make us feel less than.
When the narrative is going down this path, we need to ask ourselves, “Where is the focus? Is it on us or is it on the other person?”
Here are three ways to deal with these challenges:
1. Gain control of your inner dialogue. Remind yourself: It is not about us! (Or at least it is rarely about us.) Have a quick way to stop the running tape by saying a short word, phrase or mantra. Wear something that helps you focus on your most confident best self, perhaps a special ring or bracelet.
2. Get out of our own head. Focus on the other person. What do we bring to the relationship?
No matter how much success, prestige, or accolades someone has accumulated, they will always appreciate a new contact that brings value. The value can be in the form of genuine help with a current pursuit or project, assistance in reaching their next goal, acknowledging their wisdom, finding a new resource, or seeing a situation with fresh eyes.
We can all offer support to someone else even if they have more of something than we do. As I shared this perspective with the audience member, I noticed a physical change in her presence, which is exactly my next point.
3. Assume your most powerful pose. Today, social psychologist and Harvard Professor Amy Cuddy, talks about how our bodies can change our minds. Her Ted Talk is worth watching and had some 18,124,483 total views when I last checked. Her work is frequently cited in articles because she has proven the pose you portray effects how you feel.
The self-declared, self-conscious junior professional suddenly put her shoulders back, held her head a little higher and smiled with an air of confidence. She knew she still had something to offer even around the more seasoned, senior executives she had cited in her networking experience.
Which now illustrates this point. When you want to tap into your inner confidence while networking, remember to assume the picture and pose of confidence: smile, put your shoulders back and hold your head high. My mom taught me there would always be someone who had more…however, that would not take away from what I had and what I had to give others. She also drilled into me, as a short and awkward pre-teen: put your shoulders back, hold your head up and smile. It will do amazing things for your confidence. And my mom was not a formally trained social psychologist still she had powerful confidence-building advice.
So remember, to gain control of your inner narrative, focus on the other person and assume your power pose to diminish or eradicate feeling under the umbrella and drenched with lack of confidence. You will nurture your network to help you build your business or your career.
Telemarketing is an important and integral marketing scheme followed by most corporations around the world. But, almost 70% of these companies outsource their telemarketing needs to external companies. Here are 10 reasons which explain why outsourcing your needs to Perfect Pitch for your telemarketing Berkshire needs is actually a great move. Experience – If you employ new hires into the telemarketing arena, their inexperience will prove costly. New hires without experience will eventually lose their cool on the phone with customers and this will impact the sales quotient.
Environment – Telemarketers need a suitable environment in which they can sell and convince the customers on the phone. If you have your telemarketing division inside your own office, it will subconsciously affect your marketers and limit their selling capability.
Data Leads – Let us assume that you have a good office environment and you have hired some best people. Now, how you will you get the customer data? An established telemarketing agency will have great data supply and they will convince target customers for you.
Better than temporary workers – If you think establishing your telemarketing division with temporary hires is a cheap option, you obviously don’t know the full story. Temporary hires might be cheap to hire but they are severely inexperienced, don’t know or care about your product and are always looking for better opportunities.
Canvassing ability – It is easy to talk to people who are interested in what you offer. But, only an experienced telemarketer will be able to convince people who are not even remotely excited about your product. And, this brings in an exceedingly surprising amount of revenue.
Flexibility – Your office staff are used to the 9-5 routine. Will they put in extra hours at odd timings to convince and market your products if you transfer them to the telemarketing department? Probably no. This is why you should go for a professional telemarketing agency. Cost – When you see things from a larger scheme, the process of outsourcing your telemarketing needs is actually lot cheaper than other alternatives.
Infrastructure – You need cabins, phones, catalogues and a separate room if you want to establish your own telemarketing division in your company. But, if you outsource, all these will be taken care off by the external third-party.
Efficiency – It is not just about talking and convincing people. It is about efficiency and better conversion rates which telemarketing agencies offer you better than any other alternative in this field.
The Internet has helped many business owners. For small ventures, the perks are more inviting given the endless benefits of online trading. Building a visible online presence for the small business can be an onerous task. Today, there are new businesses that are making huge profits even on a tight budget. The catch points are on the tactics used to get more traffic or returns.
The World Wide Web is a well of vast information. Different users continue to enjoy control of what they want to find in this domain. However, getting your business or products to the target audience is not easy. With the following tips, it is easy to increase profits despite the stringent budgetary allowance.
Know the Market
In the online marketing domain, success is not easy if your target market or audience is not well defined. Conventionally, it is prudent to assess your market before spending on marketing strategies. You really don’t have to incur costs hiring experts to do the ground work for your markets. If you have a grasp on your services or products, your target markets should be easy to figure out. Remember to have the specifics when it comes to all aspects of your product and its intended users. Market demographics can be a crucial factor when deciphering the overall online marketing plan.
Set and Re-tune Objectives
You want to go into profitable online marketing with a focus on higher conversion rates. Thus, you will need to set goals on what you really want from the online marketing initiative. If you are looking to increase the volume of traffic, or you are just trying to boost the income, it is important to list them. This will help you measure the level of success of the marketing strategy, and help you bring in new tactics to help you achieve specific goals. Once the basic objectives have been met marketing-wise, consider arranging new objectives.
Set a Budget
You have a practical vision of your target market, products, and marketing goals. The next critical factor to consider is the budget. The good thing with digital marketing is that success can come even on a low budget. Set a budget to help you push your venture forward. Remember to join relevant niche forums, which my help you build your presence.
Online businesses are always competing against intense competition. To get an edge above the rest, you need to establish your venture as a brand. If you are up against similar ventures, you will end up on the top if you have good branding and keep your name in your client’s mind. This can be achieved by branding every aspect of your venture, starting with your site. Having an appealing domain name will help your brand visibility rather than trying to market a bland domain. It is important that clients view you as an established brand so the more consistent you are the better. Any branding campaign that will be backed up by a social media presence will end up driving more traffic and reaching out to a large number of potential clients.
Search Engine Optimization
A shrewd online business owner knows the relevance of ranking high in the search engine optimization context. If you can bring in visible keywords and links, the rest will be delivered on a silver platter. It is true that SEO can be a demanding process, but once it is well synced with your venture, it will bring rewarding results. Don’t just go for the keywords to improve the rankings, use specific and target based keywords to improve your site’s appeal. This is the best technique to get conversion rates on a tight budget.
As an online marketer, your focus is always on getting a lot of traffic, and turning it into tangible returns. Sometimes the going gets tough, and you may contemplate hiring an online marketing firm to do the heavy lifting. It is advisable that you get the services of a firm that truly understands the ropes of digital marketing.
Particular Online Marketing Firm
Today’s virtual business landscape is teeming with millions of online marketing companies. It is imperative that you are able to find one that will not only handle your specific needs, but will also have the capacity to bring repeat customers. Virtual marketing firms are known to claim and entice entrepreneurs with believable gimmicks, which unfortunately sometimes they fail to deliver. Even when you have allocated a given budget and identified your needs, it is important that you keep up with trusted online marketers. Here’s how to get the right internet marketing company for your venture.
Flexible Business Image
Any prudent virtual marketer will always come with multiple packages. Since it is all about the competitive edge in a field packed with competition, the firm should be in a position to offer a variety of services. Whether yours is a small or a big company, a good internet marketing firm will always have reliable solutions for all your needs. The internet is the go-to arena for small businesses looking to expand. If you can enjoy customized services from an online marketer, it will be an added advantage.
Internet marketing requires innovative ways, so as to reach out to more clients in an effortless manner. It is wise to ponder over the said company’s marketing blueprint. If they are able to integrate innovations, such as social media tactics, and the right message for your target market, it can mean more returns. Marketing your online venture with mundane PR drives could result in losses in the long run. If anything, the modern customer is always looking to associate with novel platforms when shopping.
The type of Online marketing strategies that you opt for will mostly be dictated by a budget. You will need to assess the amount which the firm is going for versus the type of services they will be offering. Once you get or request a quote from such a firm, it is always vital to do a comparative analysis against other marketers to come up with the best choice.
Exceptional Client Support
When you started your online venture, you probably visualized a smooth flow of business. Before you can entrust your investment with an online marketer, it is wise to know how reliable and accessible they are in the event of a problem. Remember to approve of their intended tactics or strategy. There is no point going for a firm that uses a complex, costly and ineffective marketing plan. If you need to make adjustments to your venture, such a firm should be in a position to accommodate change and do it quickly.
Since the online marketing process or SEO is quite demanding, you will need to verify the level of expertise that the company has. The firm in question should have tech savvy personnel, who are conversant with the latest trends and proficiency. If you do your research, you can end up with an online marketing firm that will boost your bank accounts.